
Hello, I'm Jen π
Currently based in vibrant Barcelona, Spain, I'm a seasoned product designer with experience driving user-centric innovation across continents and industries.
For the past three and a half years, I led product design at Binance.US, guiding the product experience for millions of users across 30+ small and big products.
Personal Information
Name: Jen Glaser
Country of Origin: Germany
Birthday: Nov 25 1987
Country of Origin: Germany
Birthday: Nov 25 1987
Contact: jenmglaser.ux@gmail.com
LinkedIn: https://www.linkedin.com/in/jenmglaser/
Work Experience
January, 2022 βCurrent | Shanghai & Vancouver, Canada
BINANCE.US β LEAD / PRODUCT DESIGN
β Helped the growth of of new Vancouver office design team:
Grew team from a few to 21 in less than a year, establishing infrastructure and processes for scalability, in a fast-paced environment.
β Spearheaded iterative new product launches:
Led a team of designers for major initiatives like a new Information Architecture and the popular Staking product, driving user adoption and growth.
β Owned and defined the design vision:
Held full design ownership, shaping the overall product experience for over 30 existing and new products, from research & strategy to UX & UI design.
β Elevated design performance and collaboration:
Streamlined workflows with Asana and fostered a culture of collaboration between design, business, and development.
Measurable impact through design optimization: Increased conversion across various products, including a 40% boost in Buy Crypto conversions through a research-driven design tweak.
Measurable impact through design optimization: Increased conversion across various products, including a 40% boost in Buy Crypto conversions through a research-driven design tweak.
May, 2020 β December, 2021 | Shanghai, China
BINANCE.US β SENIOR DESIGNER / WEB LEAD
β Completely revamped the web experience by establishing a design roadmap and implementing iterative design principles.
β Played a significant role in shaping the product scope and improving user experience for major products such as Binance.US Institutional and the KYC (Know Your Customer) onboarding process.
Provided guidance and supervision to designers, ensuring their work was successful and aligned with project goals.
β Collaborated with business and tech stakeholders to deliver customer-centric product experiences that met user needs and drove business results.
May, 2019 β April, 2020 | Shanghai, China
MEDIAMAN SHANGHAI β Senior UX Designer & UX Lead
β Led the design team and drove the creative direction of client pitches and projects related to interactive experiences and installations.
β Successfully managed the creative direction of client pitches and projects, overseeing all aspects from user research and competitive analysis to refined interface design.
β Directed the design team in creating and executing successful interactive experiences and installations, utilizing a range of skills including user research, competitive analysis, user journey mapping, and interface design.
Jul, 2018 β May, 2019 | Stuttgart, Germany
Freelance UX/UI Designer
β Collaborated with a range of clients to research, develop, and launch digital products, utilizing a user-centered approach.
β Led a large-scale user testing phase at DPDHL headquarters, providing valuable insights to inform product development and improve the user experience.
Oct, 2012 β Sep, 2018 | Stuttgart, Germany
21TORR β Junior to Senior UX Designer
β Led successful design projects and pitches for a range of clients, including prominent brands like Audi, DPDHL, and KLETT.
βParticipated in client workshops and delivered best in class design work
Education
Sep, 2009 β Sep, 2012
ACADEMY FOR DATA PROCESSING BΓBLINGEN (GERMANY) β
State Approved Computer Scientist
A Degree in computer sciences with main focus on media design